We must not forget one more sad fact for AMD that motherboards comparable in level / class are much more expensive than for Intel. At least that's how it used to be. As a result, the "cheapness" of AMD processors was more than offset by the high cost of motherboards similar in class, with approximately the same set of capabilities. If before Intel lost, then what will AMD cover now? In laptops, at least AMD has an obvious plus - better autonomy, but in desktops, few people care about consumption.
On the other hand, the real prices around the world have nothing to do with the recommended ones, and it may well turn out that AMD at the processor level will come out even cheaper. But here is the processor + motherboard set, most likely it will again be in favor of Intel anyway.
But the fact that the entire industry has fallen into a vicious circle with ever-increasing consumption, which is especially noticeable in the mobile segment, clearly indicates to experts that the industry is in a technological impasse and cannot significantly increase performance without increasing consumption. Real progress, on the other hand, only makes sense if performance increases with the same or less consumption. I hope this should be clear to everyone...