It doesn't make sense to save pennies for power piping, unless Intel has a secret influence to sell more of their models - because in practice, for a non-expert, these models on the shelf definitely look more advanced right away - they have TB4.0 (despite the fact that they are also significantly more expensive), and many with AMD Zen3+ do not, although TB4 is built into Zen3+, but not in AlderLake-H (they put an external TB4.0 controller, which just additionally increases the price). It turns out absurd - Zen3+ has a built-in controller (for which the consumer still pays as part of the SoC forcibly), but negligent manufacturers do not output it, although power piping / interface chips are much cheaper than the same with the external TB4.0 controller in AlderLake- H.
And only in L7 there is no difference at all, except that since 2022 Intel has become 40-50% faster on average due to greater consumption and some progress in design. Previously, this difference did not exist, and until the 11th generation, Intel generally merged in speed with terrible force in Zen2 and there was nothing to cover them with, except for advanced chips, which, by a "miraculous" coincidence, AMD did not add to mobile processors for several generations. Although earlier Intel assured that it would be easy to license Thunderbolt to anyone. But obviously AMD she put a spoke in the wheel intentionally. Because only in Zen3 + there was an alternative right in the SoC - USB40. All this smelled bad initially and it was obvious to all experts.
Now, AMD has only 2 advantages vs Intel classmates - they are much quieter and last 25-30% longer on battery life, but slower in pulse and in PL1 mode, if Intel's laptop manufacturer did not give a damn about the noise level. There is nothing more to cover. In terms of chips (given the presence of neuroDSP version 3 already), Intel is one step ahead again.
Intel, with the help of the "invisible hand of the market", haha, makes it so that AMD has always been one step behind, and when this does not work, they simply seem to bring manufacturers down so that they do not make solutions based on Intel clearly more profitable in terms of a set of key characteristics.
Well, the fact that the AMD fabless company is guaranteed to give it a loss in the competition with Intel, because. when making a profit, Intel can cut prices much faster, but AMD can't, especially since Intel's market niche has again grown sharply in both laptops and PCs since Q3 2022. Intel can simply afford to dump when necessary and bring in a suitcase of money manufacturers. And when there is no such need to simply rest on our laurels for years collecting all the profits from the market, as it was before Zen and how it is becoming again now. AMD cannot win in a situation where the market is dictated by advanced factories of chip manufacturers, and not by buyers of their products, as happened successfully in the world at the time of the release of the Zen architecture, on which Intel temporarily burned out. But now everything is in the past for AMD and Zen4, this is apparently their swan song. Then there is no chance to compete without a significant breakthrough. Of course, assuming the old conspiracy theory that AMD is just Intel's antitrust pad in the US market, it won't go anywhere. But on the other hand, the times are not the same, and the global market and the economy are dying, and geopolitical interests are now even more important than competition. to which the US antimonopolists for decades, and so deliberately (or for a bribe) turned a blind eye.