Noctua themselves haven't given information on why this works, but it does work.
A condensing boiler is very efficient at heating up water at a low temperature. Normally, if you lower the temperature you're gonna heat the room up less so you either need a bigger radiator, or something to extract more heat from the colder metal. A bigger radiator IS in-floor heating! Think about it, instead of the small thing attached to a wall, the whole floor is the radiator. That's why it's more efficient.
Forced convection is the other solution. In other words, a fan on the radiator. No need for it to be a noctua but noctuas are nice :D
TL;DR: it's actually a viable solution if you have a condensing boiler and traditional radiators. Put a fan on it, and lower the temperature of the heating water by a lot, to like 35-40C. Same amount of energy in the room, but the boiler is more efficient.