Now that Apple currently has the best OLED displays in tablet format with the new M4 iPad Pro models, the next development step may be due in September 2024, this time for the iPhone 16 Pro. A leaker claims to have learned that significant progress can be expected, particularly in terms of brightness.https://www.notebookcheck.net/Apple-iPhone-16-Pro-Not-only-larger-but-also-significantly-brighter-display-expected.836708.0.html
They need to stop making these phones larger. That's what the Max variant is for.