Apple has presented its most powerful laptop processors to date in the M3 Pro and M3 Max, and the world's first 3 nm notebook SoCs at the same time. Buyers should be careful, however, because the RAM of some variants has been cut as Apple seeks to compare itself with Intel in order to show supposed efficiency gains.https://www.notebookcheck.net/M3-Pro-and-M3-Max-Apple-promises-5x-better-efficiency-than-Intel-Raptor-Lake-U-restricts-the-RAM-in-some-places.763842.0.html
Pure Marketing bs...
"notoriously inefficient Intel Core i7-1360P for comparison."
That is a current gen Intel CPU that is found is a vast number of new laptops. The AMD CPU's are rare in laptops people can buy easily. As such the comparison is very fair and valid. Not Apples' fault the Intel CPU are terribly inefficient
...yet apple fanboys will buy this in droves and declare this to be the best CPU since Apple 1.