I agree that upscaling should help less powerfull rigs, not be used for powerfull rigs to even achieve 4k ultra or 1440p 60fps (wtf 7800xt and it is still upscaled 1440p? Shame!).
It is the same as when the computer resources improve exponentially, so the software is more bruteforcing rather than being optimized like when there was couple kB of memory.
We know that especially Ubisoft won't give a damn, their gameplan is always quantity, not quality...

OMG!! Give it a rest will you?

Here in August 2024 is should come to NOBODIES surprise that a AAA game needs a "beefy PC rig" to play with all the eye candy @ 4K resolutions & decent frame rates.

After all - it has BEEN LIKE THAT FOR YEARS!!!

Does the PRESS and/or the folks that OWN complete console systems that cost half as much as a high end video card really expect those consoles to have anywhere near the same performance?

It is like reading about beating a dead horse. :(