This is actually pretty affordable relative to Sony's flagship oleds of the past, plus you get proper Sony processing which is always a step above the rest.
What's not stated about ALL Sony's TVs/BluRay players, ect. here is... *WISE* BUYERS BEWARE! Sony has warden's restricted all forms of support for Dolby Vision, TrueHD, ect. local streaming. Sony only supports streaming services FULL formats/containers ONLY unless it's rendering from a BluRay disc.
The Sony BRAVIA XR A95L QD-OLED 4K TV can now be pre-ordered in countries including the US, the UK, France and Germany. The new model is available in 55-in, 65-in and 77-in sizes, with a 4K@120Hz resolution. Other features include gesture controls, Google TV and gaming optimization tools, with some exclusive to the PlayStation 5.