Razer partnered with Conservation International for the Sneki Snek plushie, the sales of which go toward protecting forestry in various locations worldwide. The mascot has now achieved its initial goal of saving 100,000 trees in this manner, which means the OEM has new merch based on the character to launch at its upcoming RazerStore Live event.
https://www.notebookcheck.net/Razer-s-Sneki-Snek-gets-to-the-next-level-in-its-tree-saving-quest.526260.0.html