LG has announced that the next generation of Signature OLED and NanoCell TVs have "exceeded" the requirements for the 8K Ultra HD designation. This new spec has been developed by the Consumer Technology Association (CTA) in order to define the next-gen resolution standard. Therefore, the Korean giant may be the first to use buzzwords such as "Real 8K" when marketing new products.
https://www.notebookcheck.net/Some-of-LG-s-2020-TVs-will-go-beyond-the-8K-Ultra-HD-criteria.447398.0.html