Research data, created by BofA Merrill Lynch Global Research and shared by Horace Dediu on Twitter, has shown that Apple and its products seem to be succeeding in tempting Android users away from their currently owned devices. For example, according to the statistics in the chart, 19% of Samsung-smartphone owners are considering an Apple device as their next purchase.
https://www.notebookcheck.net/Smartphone-research-data-shows-Apple-winning-over-Android-users.337928.0.html