What is an authentic fake noise? You can't make up this level of BS, but all carmakers with EV's think piping fake exhaust sounds through the car speakers makes it all real and we'll be impressed.
Ferrari claims that the company's first all-electric supercar will feature an 'authentic' noise. A Ferrari being noisy is not at all surprising, however, making an EV sound raw and visceral without going the artificial route is certainly a daunting task.