Quote from: Zizo007 on March 06, 2020, 21:51:37
The article is exaggerating Intel's cost but AMD still wins. That Intel CPU has a 5.3Ghz boost and the 45WTDP is only for base clocks so it will be drawing 80+W in reality. Many 9980H users never reached their advertized 5Ghz boost, they are capped at 4Ghz due to thermal throttling. Intel lies about their TDP and boost clocks. In a desktop no problem there is watercooling for 5Ghz 9900KS 300+W but how can you cool 5.3Ghz in a laptop with air? Yes they can make better silicon but not to that point and still on 14nm.
Also, there is a difference between what Intel is asking and what the OEM is asking. Sometimes, OEMs are just gauging their customers.
It's entirely possible to air cool a 5 GHz CPU. Don't forget, those record high boosts are single core, not all core. It just gets bloody difficult in a 15 mm thin chassis. Simple physics. Something about air volume, velocity, noise, surface area and such. :-) Powering it, on the other hand, that's a very different question. It's just inefficient to run at 5+ GHz. This isn't a very good strategy for a laptop unless it's a honking desktop replacement where battery is more like a built-in UPS.
I don't see it as lying. Boost is something extra. It allows you to take advantage of reserves in your system. If you don't have any, your problem. However, marketing shouldn't focus solely on full boost performance with overclocked memory. It's nice to know the potential, but base shouldn't be forgotten.