EA considers the use of advertising in games

[Redaktion]

Although Electronic Arts had stated in 2021 that it did not want to integrate advertising into games, the transcript of a conference call recently emerged in which the use of dynamic ad insertion was discussed.

https://www.notebookcheck.net/EA-considers-the-use-of-advertising-in-games.836208.0.html

[Neenyah]

When EA "considers" something that's already a done deal and it's 100% sure to happen within months or even weeks. Trash company with trash games.

[Hotz]

Trash company with trash games.

As such it won't really matter if they implement ads in them. They shall go on with their plans..

[Neenyah]

True that, Hotz, but to be frank most of them were good initially (after being released by the game studio) but they turned to a trashfiesta after EA's intervention. Horrible company for the whole gaming industry.

[vrvly]

Imagine how big the maps and stories can be, ads placed in the game will generate a large sum for sure.
Or parts of game characters or vehicles, guns will be Ads at the same time. Good for them, well, as long as its not out of place ad.

[Neenyah]

guns will be Ads at the same time.

Quick ad playing on your rifle while you are waiting for reload animation to finish. Nerf all weapons' reload speeds to make place for longer ads.